About AusNatures®
AusNatures, Your Partner in Natural Wellness
Founded in Australia, AusNatures is a premium health brand dedicated to bridging the power of nature with cutting-edge science. We specialize in creating natural, functional supplements designed to address modern health needs—from immune support to heart health, skincare, and beyond.
Our proprietary SmartCarrier™ Technology—a revolutionary fusion of liposome and hyposome delivery systems—ensures faster, more efficient nutrient absorption. Every product is crafted with clinically-backed formulations and rigorously tested in Australian laboratories, meeting the highest global standards (TGA, US FDA, China Blue Hat, Vietnam VFA).
Trusted by pharmacists worldwide and loved by thousands across 30+ countries, we prioritize purity, sustainability, and results. Whether you seek targeted solutions for bone strength, energy, or prenatal care, AusNatures offers clean, science-led nutrition that works with your body, not against it.
Join the wellness revolution where nature and innovation unite.
Natural Choice, Better Health.
AusNatures® Growth Journey
2013-2018
- Foundation established with core team in Sydney
- Completed development of first AusNatures® product line
- Official registration of AusNatures Pty Ltd in Sydney, Australia
- Achieved milestone as first Australian health supplement brand to receive China NMPA approval
2020
- Secured five additional NMPA approvals for imported health products
- Successfully entered Chinese market
- Completed trademark registration AusNatures®
2021
- Australian market expansion with products launched in select Priceline Pharmacy locations
- Registered 22 products with Australia's Therapeutic Goods Administration (TGA)
- Continued pursuit of additional China imported health product approvals
2022
- Annual sales surpassed 80 million RMB
- Expanded distribution to over 2,000 pharmacies throughout China
2023-2024
- Secured multiple additional NMPA health product approvals
- Achieved industry-leading status with 11 approvals - the most for any Australian health brand in China and Asia-Pacific
- Strategic expansion into Southeast Asian markets
- Initiated Vietnam Ministry of Health certification process
- Obtained U.S. FDA registration
2025 and Beyond
- Goal to expand Australian portfolio to 30 TGA-registered products
- Positioning as the Australian brand with most health supplement registrations across China and Asia-Pacific
- Advanced research initiatives in women's health and chronic conditions
- Strategic plan to enter European prescription drug market
The value of the AusNatures Australia team:
AusNatures is the only team that has successfully established a fully integrated cross-border channel between China and Australia. This achievement has laid a solid foundation for future in-depth collaborations.
Value of imported health product registration certificates:
The company holds 9 certificates for fully imported health supplements and 2 certificates for domestically produced supplements under imported brands. Currently, the market value for transferring such imported health product certificates exceeds 5 million RMB each, making them extremely scarce and valuable resources.
Brand value created by AusNatures and its long-term commercial value with China’s Buchang Pharma:
In 2022, Buchang Pharma ranked 4th in the "Top 100 Chinese Traditional Medicine Enterprises" and was the No. 1 private enterprise in the industry, firmly established as a market leader.
AusNatures health product series, exclusively distributed by Buchang Pharma across China in 2022, earned widespread recognition for its high product quality, excellent reputation, and attentive after-sales service, and was honored as the “Most Recommended Brand by Chinese Pharmacists in 2021–2022.”